Where a Good Originates is of Great Importance to ASEAN

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Asia accounts for more than 50 percent of the world’s automobile production, 62 percent of liquid display screen, 86 percent of smart phones and 100 percent of digital cameras. Much of this production is based on production networks: that is, value chains that crisscross the region, with the various stages of the production of each good taking place in different countries, depending on the comparative advantage of each.


Asia accounts for more than 50 percent of the world’s automobile production, 62 percent of liquid display screen, 86 percent of smart phones and 100 percent of digital cameras. Much of this production is based on production networks: that is, value chains that crisscross the region, with the various stages of the production of each good taking place in different countries, depending on the comparative advantage of each.

To lower barriers to the formation of these production networks, a number of countries are forming bilateral and regional trade agreements. While big players in the region — China, India, Japan and South Korea — are progressing quite slowly in this respect, Southeast Asian countries are far more active in forming regional trade agreements. In 1992, Southeast Asian countries formed the ASEAN Free Trade Area. By January 2010, ASEAN had trade agreements in effect with its major trading partners: China, Japan, South Korea, India, plus an agreement with Australia and New Zealand. Now, 60 percent of ASEAN’s total trade is covered by free trade agreements (FTAs).

Rules of origin — which specify under what circumstances a good may be said to originate from a particular country, thereby qualifying it for lower tariffs negotiated in preferential trade agreements — stand in the middle of these two developments. Rules of origin can either facilitate the dispersion of production or make it difficult. They are essentially local-content requirements imposed on exporters of final goods who want to claim the benefit of preferential tariffs within a trade bloc.

Rules of origin prevent firms from outside the preferential agreement from simply exporting their goods to an intermediate country that has preferential tariff rates with the final destination. The rules can take several forms — for example; there can be product-specific rules, which often examine whether there has been a change in tariff classification, the degree of regional value content or other technical requirements. There are also regime-wide rules that specify the extent to which goods that originate in another country in the preferential trade zone can count as ‘originating’ in another for tariff purposes.

ASEAN’s rules of origin have a relatively simple and transparent structure: many take the form of a 40 percent regional value content rule or the change-of-tariff-heading approach. Often, businesses have the flexibility to use either approach to demonstrate that their exports qualify for lower tariff under the terms of ASEAN FTAs.

Preferential tariffs rates are only of much use when tariff preference margins are substantial — that is, when the preferential tariff in the FTA is substantially lower than the most-favoured nation (MFN) tariff that applies to other countries. If rules of origin are very restrictive, then the cost of complying with them can sometimes exceed the benefit gained from access to lower tariffs. If this is the case, businesses will simply trade at MFN rates.

ASEAN’s rules of origin do impose some costs, equivalent to a tariff of around 3.4 percent on all goods, and the equivalent of a trade-weighted average tariff of 2.09 percent. However, the effects of this restrictiveness differ from sector to sector. While it is small in sectors like electronics or capital equipment, it peaks in sectors like fats, leather products, textile and apparel, footwear, and automobiles. Although moderate, restrictive rules of origin may contribute to observed low take-up rates.

Because of this heterogeneity, ASEAN’s relatively restrictive rules of origin may not have a huge impact on trade flows, as a large proportion of international trade in the Asia Pacific area is in the electronics and capital equipment sector where MFN tariffs are low and the attractiveness of preferences is (with or without restrictive rules of origin) limited anyway.

Nonetheless, simplifying rules of origin could offer some gains to ASEAN economies. This could be helpful in areas like machinery and automobiles, and in light industries like apparel, footwear, and prepared foods, because these sectors play a significant role in exports and account for a large number of jobs.

How restrictive are ASEAN’s Rules of Origin? is republished with permission from East Asia Forum

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