Inter Milan Strikes Sleeve Sponsorship Deal With Crypto Exchange Gate.io
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Crypto exchange Gate.io has entered a partnership deal with Italian football giant FC Internationale Milan (Popularly known as Inter Milan). While the financial details of the partnership were not disclosed, the sponsorship deal will bring more football enthusiasts closer to the cryptocurrency market.
The deal will see Gate.io become the official sleeve sponsor for the Italian club. The brand name and logo of the crypto exchange will also be displayed on the footballers’ jerseys and sleeves for both the man and women’s teams. Additionally, the club’s U20 team will have the name and logo of Gate.io ingrained on their sleeves.
Gate.io Will Display Its Logo On The Club’s Infrastructure
The collaboration also involves the display of the Gateio brand on the club’s infrastructure. The LED boards have already started displaying the branding of the crypto exchange during the second match of the current season. However, the firm’s logo will start appearing on the club’s jersey sleeves from the third match on Saturday.
Chief Executive Officer of Corporate Inter, Alessandro Antonello, commented on the partnership. He stated that the collaboration with Gate.io is a major deal as the firm shares the firm’s innovative spirit.
It will also enable the club to gain more visibility in all the competitions the club participates in this year. Gate.io is also set to gain more exposure as the company gets its logo visible to millions of football fans all over the world.
The sponsorship deal will further enhance fans’ experience while giving them the opportunity to connect both on the field and off the field. Both parties will create co-branded merchandise, joint marketing activations, and exclusive content.
Gate.io Says It Will Gain More Visibility From Millions Of Fans
Inter Milan is one of the biggest football clubs in Italy and Europe. The current defending champion, having won the league last season. Apart from participating in Italy’s top football division, Inter Millan will also be participating in EUFA’s Champion’s League. The intercontinental competition will give Gate.io more exposure in Europe. Inter Millan has 3 million followers on X, 12.5 million followers on Instagram, and 32 million followers on Facebook.
The club’s stadium alone has a seating capacity of over 75,000, which is a massive audience for Gate.io. But the ultimate visibility lies in the wider exposure the company is going to get. The club has fans all over the world, which means its logo will be exposed globally.
Founder and Chief Executive Officer of Gate.io, Han Lin, also commented on the development. He stated that the collaboration aligns with the company’s commitment to community agreement and innovation. He said the firm will be bringing exciting experiences to Inter fans all over the world.
