Melania Trump Launches Memecoin as Donald Trump’s Token Faces Massive Drop

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Melania Trump has introduced her memecoin, MELANIA, which reached a $6 billion market cap just two hours after launch. This announcement came as her husband, U.S. President-elect Donald Trump, saw his TRUMP token experience a significant 38% drop in value.

Melania Trump’s Memecoin Hits $6 Billion Market Cap

Data from DEXScreener reveals that over 45,000 wallets purchased MELANIA within hours of its release on January 19. The token’s market cap is estimated at $6.14 billion at press time.

The former First Lady announced her token via a post on X (formerly Twitter), which was also reshared by Donald Trump.

According to the MELANIA token’s official website, the memecoin aims to foster “support and engagement” rather than serve as an investment vehicle. The website outlines its token distribution: 35% allocated to the team, 20% each to treasury and community, 15% to the public, and 10% set aside for liquidity.

However, blockchain analytics firm Bubblemaps highlighted discrepancies in these claims.

In a January 19 post on X, the firm revealed that nearly 90% of the token supply is controlled by a single wallet, contradicting the reported distribution model.

Trump Token Plummets Amidst New Launch

Donald Trump’s TRUMP token, which peaked at a $15 billion valuation, has sharply declined. The token’s value fell from $74.6 to $45.9 within 40 minutes on January 19. The token currently trades at $57.13, wiping $5 billion from its market cap.

Experts believe the launch of Melania’s memecoin may have contributed to the TRUMP token’s rapid drop.

Coinbase executive Conor Grogan stated, “My guess is that this token was handled by a different team than TRUMP’s. That one looks like professional market makers, this one honestly looks like college kids.”

Grogan also pointed out that the MELANIA token’s creator wallet was funded through a wallet associated with Solana memecoin launchpad pump.fun.

Similarly, an anonymous crypto developer known as “cygaar” criticized the lack of professionalism in the development of the MELANIA token. “The website was only created on Jan. 18, isn’t protected by cybersecurity service Cloudflare, and has some half-assed front-end code,” Cygaar observed.

Despite skepticism, Melania Trump’s memecoin appears to have garnered significant initial interest. While Donald Trump’s token previously hit record highs, the emergence of competing tokens such as MELANIA could destabilize the market.

Additionally, the timing of these token launches has drawn attention, as they occurred just one day before Donald Trump’s inauguration on January 20.
Critics speculate that the memecoins may be part of a broader publicity strategy.

President-elect Donald Trump is also reportedly planning to issue an executive order to prioritize cryptocurrency policy on a national scale.

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Based in the UK, Jimmy is an economic researcher with outstanding hands-on and heads-on experience in Macroeconomic finance analysis, forecasting and planning. He has honed his skills having worked cross-continental as a finance analyst, which gives him inter-cultural experience. He currently has a strong passion for regulation and macroeconomic trends as it allows him peek under the global bonnet to see how the world works.