Citibank Australia
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Citibank Australia is one of the first banks to enter into the Australian banking sector. Headquartered in Sydney, the bank’s four major centers are in Perth, Melbourne, Booragoon and Brisbane. Citibank Australia consists of three divisions, namely markets and banking, consumer group and wealth management.[br]
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Citibank Australia – The Structure
Citibank Australia has been providing financial services to corporations, consumers, governments and institutions for more than 30 years. The bank has more than one million consumers and one thousand corporate and institutional clients due to its innovative array of global products and services. Diners Club and Citibank form the company’s consumer group. The wealth management division consists of Citi Investment Research, Citi Smith Barney and The City Private Bank. Citi Markets & Banking Division comprises of capital markets, transaction services and global banking operations. Citibank is one of the few investment banking groups in the world that offers a complete range of products and services and the capability to tap expertise and capital.
Citibank Australia – Online Banking
Citibank Australia’s emphasis on online banking has resulted in Canstar Cannex granting the Best Online Banking in Australia award for 2009. Canstar Cannex praised the company’s efficient handling of call center operations and the ability to handle complaints. The company is focusing on internet banking since most of its customers are virtual bankers and branch-dependent. With the bank’s internet banking facility, one can conduct most of the banking operations online.[br]
Citibank Australia – Corporate Social Responsibility (CSR)
Citibank Australia, a part of Citigroup, offers financial education and environmental education programs for local communities. Making Cents is a program to help teachers and parents impart money management basics to children. The bank offers a program called Hip Pocket to help teenagers in year ten and eleven to understand finances and to become educated consumers. Another program called Counting for Life helps children with difficulties in understanding mathematics. Citibank Australia sponsors the Sydney Swans AFL Club.
Being one of the largest banking companies in Australia, Citibank Australia offers flexibility, convenience and choice to its customers through a comprehensive range of banking facilities. The company has been growing fast right from its entry into the Australian market in 1985.
