Heineken Share Price Forecast June 2021 – Time to Buy?
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Shares of Dutch multinational brewing company Heineken N.V. (AMS: HEIA) were in the news lately due to a simple gesture from one of the stars of the world’s most viewed sport, Football. Heineken shares only closing 1.4% higher in Amsterdam yesterday. As investors are showing their interest in the shares after the latest string of events, it’s worth exploring how the shares are performing at the moment.
Heineken N.V. – Technical Analysis
According to the company’s financial statement, Heineken has a market capitalization of EUR 56.52 billion with an enterprise value of EUR 17.2452(trailing 12 months). According to its income statement, the company has earned total revenue of EUR 19.71 billion in 2020, with a profit margin of -1.03%. Its income for 2019 was EUR 23.97 billion.
When we dive into the technicals, we see that moving averages such as the Exponential Moving Average (10)(98.51), Simple Moving Average(10)(98.42) and Volume Weighted Moving Average(20)(98.24) point towards a buy action. On the other hand, oscillators such as Relative Strength Index (14)(56.89), Stochastic %K (14, 3, 3)(74.58) and Commodity Channel Index(20)(98.71) point towards a neutral action. Shares of Heineken(HEIA) opened at 98.92 EUR with a downtrend of -0.62%.
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Recent Developments
Heineken started attracting the attention of investors and the mainstream media alike due to the actions of French midfielder Paul Labile Pogba. In a press conference after France’s Euro 2020 win over Germany, the Manchester United star noticed a Heineken bottle in front of him along with cold drinks and a water bottle. Pogba, a devout Muslim, wasn’t pleased with the alcohol branded product in front of him and removed it just before the media exchange started.
Heineken, which is one of the official sponsors of the event, declined to comment directly on the issue. Pogba’s move followed Portuguese Superstar Cristiano Ronaldo, who removed Coca-Cola bottles in front of him during a press conference, advocating water instead. The actions of both the players are expected to be noticed by the UEFA authorities due to the involvement of sponsored products. Some reports even suggest that UEFA will penalize Cristiano Ronaldo for his actions.
Should You Buy Heineken Shares?
Taking a look at the statistics, Heineken had a TSR of 18% over the last year, which falls short of the market. However, the good thing here is that the gain is still more than the company’s average annual return of 6% over a five-year period. As there is a possibility of the returns improving along with the fundamentals, you should track its price performance over the long term.
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