The (Corporate) View from the Outside (CEO)
Companies in distress often recruit a new chief executive officer (CEO) from outside the firm. It looks like Woolworths is currently heading down this path, as could the National Rugby League. It has also been a succession strategy at telecommunications giants Vodafone and Telstra.
The underlying idea seems straightforward: find a highly skilled individual with no vested interests, pay them generously, and let them make the tough decisions needed to change the status quo.