The World Automobile Industry is turned to the developing markets.
With the developed markets almost saturated, the World Automobile Industry is now focussed on the developing markets of South America and Asia, and Eastern Europe with special emphasis on BRIC (Brazil, Russia,India, and China).
As per the reports of the International Organization of Motor Vehicle Manufacturers or OICA(the association of the companies involved in World Automobile Industry), for the fiscal end in 2006, the automobile manufacturers in the U.S. have been overtaken by those in Japan, in terms of the total volume of automobile units manufactured worldwide.
However, the struggling General Motors of the U.S. still remain the worldwide leaders of the World Automobile Industry, ahead of the rapidly growing Toyota Motor Corporation of Japan, by a substantial margin.
Measures to be adopted by global leaders of the World Automobile Industry.
Several significant economic measures are being considered by the major players of the World Automobile Industry in order to make a smooth entry into the markets of the developing countries, and to make a name for themselves. The effective measures include :
- Reducing the selling prices of the automobiles manufactured in their factories
- Improving the levels of after-sales services to keep customers satisfied
- Opening manufacturing factories in the developing nations, to reduce effective costs of production as well as saving shipping charges, and enhancing prompt delivery of automobile units.
For more information on the World Automobile Industry, one may browse through the following links :
U.S Automobile Industry
China Automobile Industry
Japanese Automobile Industry
Automobile Industry in India
Automobile Industry Malaysia