According to Professor Robert H. Lustig, Laura A. Schmidt and Claire D. Brindis, the increased consumption of sugar throughout the US has been primarily responsible for many chronic diseases reaching epidemic levels in the country; with obesity and liver diseases seen to be among the biggest repercussions caused by the over-consumption of the substance.
Authorities as such should consider regulating and taxing sugar in a similar way to tobacco and alcohol, noted the researchers, who linked the product as being indirectly responsible for nearly 35 million annual deaths worldwide.
"The only method for dealing with this is a public health intervention," said Professor Lustig in an interview with the San Francisco Chronicle.
In their research, Lustig and his co-authors noted that diseases such as diabetes, hypertension, lipid problems, heart and liver disease, were no longer isolated to just the obese. In fact, 40 percent of normal-weight people were developing said diseases, leading the researchers to conclude that sugar was the real problem.
Still, the US Food and Drink Federation warned that "demonising" food was not as helpful to people as promoting a balanced diet instead. The Sugar Association also denounced the USCF research as “irresponsible” as it “lack the scientific evidence or consensus on which the authors base their recommended policy interventions."
“We are confident that the American people are perfectly capable of choosing what foods to eat without stark regulations and unreasonable bans imposed upon them,” they added.
But the researchers are refusing to back down from their claim, noting the complications on dealing of changing consumption patterns among people as well as “the uphill political battle against a powerful sugar lobby.”