YES BANK

By: EconomyWatch Content   Date: 5 November 2009

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EconomyWatch, Content Team

 

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YES BANK is an emerging private sector bank in India. The bank has ventured into retail, corporate and institutional banking, as well as investments and capital markets. YES BANK has earned a name for high-quality services, coupled with techno-savvy banking solutions.

 

It is one of the banks that have received the Greenfield license by the Reserve Bank of India. With this license, YES BANK qualifies for investment in the infant sectors. YES BANK has been recognized as the ‘Most Innovative Bank in India’ at the New Economy First Annual Banking and Finance Awards 2008.

YES BANK: Business Information

YES BANK was established as a new age private bank in India with capital support from Rabobank Nederland, a global financial service provider. The world’s three major financial institutions, CVC Citigroup, AIF Capital and ChrysCapital, have also invested in YES BANK.

 

The bank has business operations throughout India with nearly 120 branches. However, most branches are located in business centres of Northern India. YES BANK is one of the partners of the CashTree ATM sharing network. This allows YES BANK customers to access more than 3,000 ATMs from the syndicate. Some of the partnering institutions of the CashTree syndicate are:

 

  • Bank of India
  • Dena bank
  • Syndicate Bank
  • Karnataka Bank
  • Lakshmi Vilas Bank

YES BANK: Products and Services

YES BANK has a wide range of products and services that are classified under the following categories:

 

  • Retail banking: Apart from conventional savings and current accounts, the bank offers wealth management, depository and investment services as well. YES FIRST is a featured product that offers personalized wealth management services, coupled with exclusive privileges.
  • Corporate and institutional banking: The bank offers infrastructure banking, project finance and financial restructuring services to corporate and institutional clients.
  • Business banking: To cater to the financial needs of small and medium enterprises, the bank has term finance, working capital loan and account services.
  • Investment banking: YES BANK assists clients with mergers, acquisitions, capital syndication and launch of public issue.

 

One of the key attributes of YES BANK is the incorporation of knowledge banking in the delivery of services. This concept calls for customer-centric approach and knowledge-based financial solutions. Thus, customer gets exposed to lesser risk and s/he can enjoy better rewards on investments.

 


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